Sound Laws of Success Podcast (general)

In this episode, I talk with Jodi Orgill Brown, who went to the hospital to remove a tumor in her brain, expecting to return home after five days in the hospital, and ending up having three surgeries over the course of five weeks that completely upended her life. She shares her inspiring story of how she got through that challenge in her life and her advice on how you can overcome darkness and difficulty to find that the sun still shines.

Direct download: Interview_with_Jodi_Orgill_Brown.mp3
Category:general -- posted at: 8:54pm EDT

In this episode, I discuss systems, selling, and specific mindshifts required for entrepreneurial success.

Direct download: SLS_Episode_5_Systems_and_Mindshifts.mp3
Category:general -- posted at: 2:37pm EDT

In this episode, we talk with coaching and performance expert Meredith Bell about her new book: Strong for Performance: Create a Coaching Culture With Learning and Development Programs that Stick. Meredith shares her experience of working with coaching clients and the secret to making sure that behaviors are implemented so real change can happen. This is a very insightful interview about why most training programs miss the mark and what you can do to ensure that the training and coaching you offer to your clients and team members gets results and lasts. 

Direct download: Interview_with_Meredith_Bell_Strong_for_Performance.mp3
Category:general -- posted at: 2:43pm EDT

In this episode, I'm interviewed by Lee Milteer about Chapter 12 of my book Clear and Present Game Changers entitled "Stop Playing Small and Selling Yourself Short: How to Create the Business You Want and Deserve." With all of the economic uncertainty today, we talk about how to think and act differently to create the outcomes you want as opposed to settling or scaling back your goals and dreams. I hope you enjoy our conversation on this important topic today.

In this episode, I interview Jeff Brown, the host of the Read to Lead Podcast, about how he got his start, lessons he has learned about being more courageous as an entrepreneur, and what it takes to get more done in your daily and weekly schedule. This insightful interview shares Jeff's lessons on what it takes to be more productive and be a better entrepreneur now during the coronavirus pandemic.

Direct download: Jeff_Brown_of_Read_to_Lead_Podcast_SLS_Interview.mp3
Category:general -- posted at: 4:00am EDT

In this episode, I talk with Dr. Paul Jenkins, best-selling author of Pathlogical Positivity about how to deal with shifts and changes in your life with a different and better outlook and how decisions around your thinking affect the outcomes you have in your life. Dr. Paul is a clinical psychologist specializing in the science and practice of positivity. As a coach, keynote speaker and trainer, author, and host of the Live on Purpose podcast, he empowers individuals, families, and influencers to go far beyond traditional therapy or positive thinking programs to create and live the life they love through powerful positive psychology processes. Our conversation on decisions and focus will impact your life in ways that will help you experience a higher level of joy and satisfaction so that your life and business can get even better.

Direct download: Interview_with_Dr._Paul_Jenkins_on_Pathological_Positivity.mp3
Category:general -- posted at: 1:26pm EDT

In this episode, I’ll reveal the fifteen elements you can use to create and build an unfair advantage in your business that you can use in your business to stand out.  The fifteen elements come from a book entitled The Power of Unfair Advantage by John L. Nesheim. 

I’ll share what I learned from his book and then some sound principles you can act on to create an unfair advantage in your marketplace.

Direct download: SLS_Episode_GAME_CHANGERS_SEPT_2014_mixdown.mp3
Category:general -- posted at: 9:05pm EDT

In this episode, Lee Milteer interviews me about my new book Clear and Present Game Changers which is now available. You can purchase it on or under the book section of my web site I hope you enjoy our interview. If you like what you hear, please buy my new book and utilize its principles to turnaround or transform your business.

In this episode, I talk with World Champion Runner and Professional Speaker, Brad Barton, CSP about his book Beyond Illusions and numerous experiences in his life where he had to push through his limitations to achieve more. You'll find this interview to be an insightful look at what it takes to become a champion and succeed in business and life. 

Direct download: Sound_Laws_of_Success_Interview_with_Brad_Barton_CSP.mp3
Category:general -- posted at: 5:00am EDT

Learn six lessons from Disney's life that impacted the way he grew his business from its humble beginnings to a worldwide powerhouse.

In this episode, I interview Lee Milteer, an intuitive business coach, best-selling author, blogger, award-winning professional speaker and TV personality about her new book Reclaim the Magic. You can learn more about Lee at

Direct download: Lee_Milteer.mp3
Category:general -- posted at: 10:13pm EDT

In this interview with disability and personal injury attorney, Ben Glass ( and coach to attorneys at Great Legal Marketing (, we talk about his new book Play Left Fullback about how to show up like no one else and other marketing lessons he has learned throughout his life and career. This is an exceptional book on business and balance that I highly recommend.

Direct download: Ben_Glass_with_Ben_Glass_Law_SLS_Interview.mp3
Category:general -- posted at: 11:32pm EDT

In this episode, I interview publicity expert Melanie Rembrandt about her book Simple Publicity. She shares her insights about common mistakes entrepreneurs make when putting together publicity campaigns and shares from her extensive twenty plus years of experience about what she has found to be at heart of successful campaigns and how entrepreneurs can better use the tools available today to promote their products and businesses.

Direct download: Melanie_Rembrandt_Interview_on_Simple_Publicity.mp3
Category:general -- posted at: 5:00am EDT

In this episode, I talk with Clint Pulver, who is an Emmy Award-winning, motivational keynote speaker, author, musician, and workforce expert and the author of the new book, I Love it Here: How Great Leaders Create Organizations Their People Never Want to Leave.

He is the president and founder of The Center for Employee Retention and has transformed how corporations like Keller Williams, AT&T, and Hewlett Packard create lasting loyalty through his work and research as “The Undercover Millennial”.

Clint was featured in Business Q Magazine as one of their “Top 40 under 40” as a premiere Corporate Keynote Speaker.

He is an expert on leadership and employee retention and shares lessons from his new book on connection, retention, and leadership. 

Direct download: Clint_Pulver_on_His_Book_I_Love_It_Here.mp3
Category:general -- posted at: 4:41pm EDT

Guinness World Record Holder for the longest solo row across the Pacific Ocean Jacob Adoram Hendrickson is an inspiring individual. He planned and completed an eleven month journey from Washington state across the Pacific Ocean to Australia in his custom designed rowboat Emerson. In this interview, he shares his story about how he accomplished such a remarkable goal.

He is an Eagle Scout who spent his high school years running track and cross-country, and playing the saxophone in both marching and symphonic band. 

He attended the United States Air Force Academy and spent more than a decade as a military aviator, flying fighter jets extensively throughout the Northern Hemisphere, to include over 170 combat missions.  As part of military training, he became very familiar with land and water survival, and enjoyed the challenges associated with overcoming adversity. 

An avid traveler, Jacob has explored over 40 countries. He holds the world record for the longest non-stop time spent rowing solo across an ocean of nearly 336 days. He spent eleven months traveling from Washington state to Australia in a custom made boat he called Emerson. He started on July 7, 2018 and arrived in Queensland, Australia the following June (June 8, 2019).

He packed a year worth of food into the boat and spent a lot of time thinking and rowing. He rowed 12 to 16 hours every day and traveled 7,145 miles across the open Pacific Ocean.

He encountered waves that were the size of buildings, the monotony of rowing day after day for months, the pain and exhaustion of rowing to get back on track when the wind, storms, and rain drove him off course.

He spent 11 months at sea without stopping, without assistance, with no other person with him at all, as far from land as it is possible to be on this planet.

It’s an incredible story and I’m glad that he has taken a few minutes to share his experience and the lessons he learned from it. I’ve been inspired by his story and I hope you enjoy our conversation as you think about accomplishing your own goals.

Direct download: Jacob_Hendrickson_SLS_Interview.mp3
Category:general -- posted at: 4:46pm EDT

In this episode, I talk with my father, Dr. Doug Butler about how he got into horseshoeing, stories from his career, and thoughts about the profession of farriery and teaching.
Direct download: Dr._Doug_Butler_Interview.mp3
Category:general -- posted at: 12:33pm EDT

Learn why you must take action when dealing with adversity or challenges in your business.

Today's world has changed dramatically in how we interact and communicate with one another. In this episode, I interview leadership expert Kevin Eikenberry about his new book The Long Distance Teammate and what leaders and team members must do to preserve connection in a virtual environment. Kevin's insights on leadership, trust, and connection are vitally important if we are to remain productive and strengthen team relationships in a virtual setting.
Direct download: Kevin_Eikenberry_The_Long_Distance_Teammate.mp3
Category:general -- posted at: 12:32am EDT

In this episode, Melanie Benson shares mindset and thought patterns that lead to building a big business even in the midst of challenging times. She shares her inspirational story of being in business for over twenty years and the insights she has gained on how to be bold and visible as you have to be seen in order to be hired. You'll love her insights as she shares her strategies for how you can show up, get noticed, and get more business now.

Direct download: Melanie_Benson_Interview.mp3
Category:general -- posted at: 4:50pm EDT

In this episode, Lee Milteer interviews me about how to avoid distraction and get more done. I share my best strategies about what it takes to stay focused and be more productive. I hope you enjoy our interview.

Learn the secret to how today's biggest businesses have risen to the top of their market niche with the power of authority and celebrity. This episode will give you the tools to build your own expertise and share your message and story with the world. You'll learn four reasons why this a celebrity-driven branding approach around you will help you stand out from your competitors and increase your sales and you'll learn ten ways to build your celebrity brand now    

In this episode, I talk with Sherrie Sokolowski of SLS Event Planning ( about how she got started as Bill Glazer's personal assistant and how she got started planning and running successful live and profitable live events. Sherrie shares her perspective on how entrepreneurs can interact with their audience now in a virtual way and how to prepare for the future when live events return. She also shares lessons she has learned from running events put on by many of the top presenters in the world today, ways you can better interact with your audience, and lessons she has learned as an entrepreneur. You'll learn valuable lessons from today's #1 live event planner / manager today in this insightful interview.

Direct download: Sherrie_Sokolowski_SLS_Interview_Final.mp3
Category:general -- posted at: 10:30am EDT

In this episode, we talk with Nina Hershberger, the CEO of MegaBucks Marketing. She has written several books including 30 Minute Marketing: 101 Ways to Wow Clients, Customers, and Patients in Less than 30 Minutes and 90 Day Author: How to Become THE Authority in Your Local Market as a Published Author.  We talk about the power of books and celebrity, how you can use a book to get you more business and most importantly key marketing ideas you can do to prosper in the pandemic.

Direct download: Nina_Hershberger_Megabucks_Marketing_Interview.mp3
Category:general -- posted at: 5:00am EDT

In this episode, we talk with Dream Business Coach, Jim Palmer. He is a marketing and business building expert and in-demand coach. He is the founder of the Dream Business Academy and Dream Business Coaching and Mastermind Program. He is the host of Dream Business Coach TV and Dream Business Radio. Jim is best known internationally as 'The Dream Business Coach' and creator of No Hassle Newsletters, the ultimate 'done-for-you' newsletter marketing program used by hundreds of clients in nine countries.

Jim is the acclaimed author of a dozen books, is a cancer survivor, has been married for over thirty-five years, has four grown children and three grandchildren. Recently, Jim and his wife Stephanie JUST SAID YES to their dream of living on a boat. You can join their adventure on Our Floating Home. Jim shares stories about his entrepreneurial life, what it takes to succeed today, and why decision, action, and an expertise in marketing will help you grow your business faster in today's economy.

Direct download: Jim_Palmer_SLS_Interview_The_Power_of_Decision_and_Action.mp3
Category:general -- posted at: 10:09pm EDT

In this episode, I talk with hiring expert Jay Henderson of Real Talent Hiring and he shares his story how he got started as a performance coach. He shares how his Real Talent Hiring Profile helps understand how people will act once they will hire and the power of focus in getting more done. You'll find this discussion to be an insightful look into what it takes to get more done and how to ensure that you hire the right people in your company.

In this episode, I interview top mattress retailer Jeff Giagnocavo of Gardner's Mattress and More ( about his experiences as an entrepreneur and how he creates value so he doesn't compete on price against other competitors including online retailers and big box stores. He also shares lessons about how to attract the right kinds of customers, and what you must do to implement more in your business. This insightful interview will inspire you about how you can give back to your community and the value of main street retail businesses in the community.

Direct download: Interview_with_Jeff_Giagnocavo_of_Gardners_Mattress_and_More.mp3
Category:general -- posted at: 1:03pm EDT

In this episode, learn laws and lessons from entrepreneurial greats Sol Price (founder of Costco), William Lear (serial entrepreneur and inventor of the Lear Jet), Fred Smith (founder of Fed-Ex), Tom Monahan (founder of Domino's Pizza), and Jeff Bezos (founder of  You'll discover four common themes and lessons between these entrepreneurs as they grew their businesses and changed the world.

In this episode, I discuss lessons on success and failure that I've learned from studying the life of movie star and acting legend Kirk Douglas. Kirk Douglas was born Issur Danielovitch on December 9, 1916. He had an impoverished childhood with immigrant parents and six sisters, but was able to break through with hard work with a brief start on Broadway. His father was abusive and an alcoholic. He had more than forty jobs before he became an actor and starred in 95 different acting roles throughout his career.

I grew up watching many of his westerns and films and enjoyed his devotion to making such entertaining productions.

He made many mistakes throughout his life with affairs and bad business decisions, but lived a long and full life even after he had a severe stroke in 1996. He wrote a book about his experiences called My Stroke of Luck to help others know how to treat those with family members who suffered from a stroke. He lived another 24 years after this stroke and learned how to speak again. He is buried next to his youngest son Eric who died from an overdose of alcohol and drugs in 2004. There will likely never be another actor quite like him who was so prolific or who was instrumental in changing the studio system by setting up his own production company. I am one who has enjoyed learning from his life and who has enjoyed many of his films. I hope you enjoy these stories and lessons from his life.

Direct download: Lessons_on_Success_and_Failure_from_Kirk_Douglas.mp3
Category:general -- posted at: 1:11pm EDT

In this episode, I share fifteen lessons learned from Fred DeLuca, the founder of Subway, the largest fast-food chain in the world with more than 42,000 individual Subway stores in 108 countries around the world (compared with 35,000 McDonald's restaurants in 119 countries) that were instrumental in the growth of our first business and that I've referred back to often as I've grown other businesses that can help you as you grow your business.

Joleene is a former central New York television reporter and anchor turned passion shift coach, speaker and author. After struggling for years in a place that didn't satisfy her true dreams and desires to write and sing and play on stage, Joleene bravely left the security of her job to embark on a journey that allowed her to unearth her greatest dreams and desires -- while profiting generously at the same time.

Today she confidently guides men and women all over the globe to a place within, where they can uncover and discover who and what they are truly meant to be and do while generating handsomely from their deepest desires.

With over twenty years experience on the stage and behind the camera, setting up shop in front of hundreds of people is second nature to this stellar speaker. With her no-nonsense comedic approach, Joleene not only captures audiences immediately, but she's able to teach her clients how to do the same. Fear of the stage? Joleene can guide one to abolish it -- and show up strong and confident.

She is the author of "Memoirs of Normalcy: Journey from Sedentary to Extraordinary". Joleene wrote the book for individuals struggling with wanting to leave the mundane life of a 9 to 5 and moving into the light of their creative passion.

This multi-passionate entrepreneur is also a playwright! Her first full-length comedy, Visiting Bammy Lewis recently premiered at CNY Playhouse in Syracuse, New York.

Direct download: Joleene_Moody_SLS_Episode_mixdown.mp3
Category:general -- posted at: 5:00am EDT

In this episode, James Butler shares seventeen specific nightmares and situations that can happen in any business and the steps you can take to eliminate them and get your business back on track.  These are: 

1)    Negative reviews and the fear that they may turn off future clients and not feeling like you have any power to change them or make a difference (especially when they are false and untrue)

2)    Employees who leave and then file for unemployment

3)    Dealing with insurance claims from those who try to sue you for someone who trips or falls in your business.

4)    Dealing with employees (a whole series of episodes could be devoted to this topic).  I recently read a book that detailed the thirty riskiest employees to fire.  With all of the things there are to worry about, there are a lot of issues that stem from employees that cause a lot of entrepreneurs to lose sleep.  Having employees walk out on your business on a busy day is something I’ve had to deal with and believe me, it is not a fun experience.  This happened once when I was thousands of miles from my business in China. 

5)    Things you didn’t plan on having to deal with – As an example, some entrepreneurs have told me that they have had to deal with credit card processing companies who have targeted businesses in specific industries– with some businesses closing today, many credit card processing companies are wanting more assurances that you will not go out of business leaving them on the line with customers who do chargebacks.

6)    Discovering a brand new competitor or a large big box store is moving into your neighborhood.  I talked recently with a business owner who has dealt with this issue of two big competitors who have taken much of her business over the past three years.  She told me she has lost a lot of sleep dealing with this issue.

7)    Competitors with seemingly endless amounts of money who advertise aggressively and look to take even more of your business in the future.

8)    Wondering or worrying about how you will make payroll for your employees or what you will have to do because you can’t pay yourself or you have to wait to pay yourself.

9)    Finding out that a competitor has stolen your ideas and is profiting from them.

10)You’ve put a lot of money into your business and you don’t know if you’ll ever see it returned to you – on top of that, you’re seeing others in your industry go out of business and you worry that this might be your future too

11)Feeling that your business is consuming all of your time and is affecting your relationships with your loved ones

12)Seeing sales decline and not knowing what to do about it.

13)Watching tried and true marketing practices that used to work and then finding out that they no longer do (especially when you spend money you don’t really have)

14)Seeing other businesses in your industry that are doing better than you and feeling discouraged or depressed about it (not sure about what they should do)

15)Watching your expenses go up and wondering how this will affect your bottom line.

16)Worrying about employee theft of inventory or losing inventory to fire or destruction from fire or other natural disasters.

17)Discovering that an employee you’ve trusted and depended on has burned out and is no longer working out for your business.

 Learn how you can approach these or other challenges that come up in your business. 

Direct download: SLS_Episode_3_Management_Nightmares.mp3
Category:general -- posted at: 10:30am EDT